Table 3 Paired samples t-test findings comparing Vocal Local’s questionnaire responses pre- and post-campaign

Psychological distress (K10)

16.7

3.89

12.7

2.16

9

3.038

.014

.961

Positive mental wellbeing (MHC-SF)

56.33

15.72

71.22

7.48

8

-3.299

.011

-1.1

General mental health knowledge (single item)

3.11

0.60

3.78

0.44

8

-2.828

.022

-.943

Stigmatising beliefs about mental illness (3 items)

1.97

0.68

1.60

0.66

9

1.819

.102

.575

Confidence recognising poor mental health (single item)

3.90

0.32

4.10

0.32

9

-1.500

.168

-.474

Confidence speaking to others about their mental health (single item)

3.30

1.06

4.00

0.00

9

-2.090

.066

-.661

Comfort speaking to others about their mental health (single item)

3.50

0.97

4.10

0.32

9

-1.964

.081

-.621

Confidence helping someone with poor mental health (single item)

2.40

0.69

3.30

0.82

9

-3.857

.004

-1.22