Parameters | Saudi vs Russia | Egypt vs Uruguay | Belgium vs Panama | England vs Tunisia | Russia vs Egypt | Saudi vs Uruguay | Belgium vs Tunisia | England vs Panama | Saudi vs Egypt | Russia vs Uruguay | England vs Belgium | Tunisia vs Panama | France vs Croatia | Total |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Number of McDonald’s brand appearances | 58 | 50 | 59 | 54 | 40 | 36 | 47 | 40 | 40 | 41 | 33 | 53 | 51 | 602 |
Number of Coca Cola brand appearances | 44 | 29 | 35 | 41 | 31 | 39 | 34 | 27 | 31 | 30 | 29 | 46 | 49 | 464 |
Number of Budweiser brand appearances | 62 | 39 | 46 | 41 | 37 | 35 | 35 | 30 | 47 | 40 | 38 | 49 | 52 | 551 |
Number of Powerade brand appearances | 11 | 12 | 12 | 19 | 15 | 12 | 13 | 14 | 16 | 15 | 16 | 17 | 17 | 189 |
Total number of brand appearances | 175 | 130 | 152 | 155 | 123 | 122 | 129 | 111 | 134 | 126 | 116 | 165 | 169 | 1806 |
Duration of McDonald’s brand appearances | 404 | 441 | 409 | 465 | 370 | 305 | 492 | 463 | 445 | 304 | 416 | 379 | 373 | 5266 |
Duration of Coca Cola brand appearance | 367 | 335 | 364 | 367 | 298 | 290 | 299 | 371 | 316 | 270 | 323 | 286 | 389 | 4275 |
Duration of Budweiser brand appearances | 428 | 389 | 401 | 461 | 345 | 414 | 407 | 403 | 483 | 319 | 416 | 390 | 369 | 5225 |
Duration of Powerade brand appearances | 203 | 177 | 106 | 192 | 174 | 175 | 177 | 180 | 166 | 195 | 166 | 169 | 163 | 2243 |
Total duration of brand appearances | 1402 | 1342 | 1280 | 1485 | 1187 | 1184 | 1375 | 1417 | 1410 | 1088 | 1321 | 1224 | 1294 | 17,009 |
% of playing time where brand appearance occurs | 24.1% | 23.0% | 22.2% | 25.5% | 21.0% | 20.5% | 23.6% | 24.2% | 23.0% | 18.7% | 23.6% | 20.5% | 21.9% | 22.5% |