Variables | Definition | Intercoder Reliability | Application examples | |
---|---|---|---|---|
Structure | Hyperlink | With a hyperlink to another website | - | National Health Commission’s announcement to satisfy the basic health demand of the general public, link:http://www.nhc.gov.cn/yzygj/s7659/202002/6d5a8556c5ce46368263711698d8237a.shtml |
# | with the hashtag # | - | Guidance for New Coronavirus Prevention #New Coronavirus Prevention##New Coronavirus Pneumonia Prevention# | |
@ | Mention an another individual or organization’s name | - | #New Coronavirus# What can you do if you got pneumonia? Protect yourself and protect others @Health China @People’s Daily @National Health 12,320 @ Weibo Health | |
Picture | With a picture | - | #Pop Health Science# Guidance for Pregnant Women and Children to prevent Corona Virus (cartoon version) [picture] | |
Video | With a video | - | #Pop Health Science# During the time period of pandemic, how should parents help children to physiologically adjust? [video] | |
Style | Q&A (?) | With question mark? to indicate a question and an answer | - | Am I a close contact? Don’t “underestimate” the enemy! Whom should be counted as a close contact! |
Emotional (!) | With exclamation mark! to indicate a strong sentiment | - | Attention! In the face of pandemic, we can’t ignore mental health! | |
Content | Severity frame | With the information of the severity of the disease, including the incidence of disease, and mortality etc | 0.89 | #Nationwide Confirmation of Coronavirus Cases# Till 22nd January, NHC has reported with 571 confirmed cases, 95 serve cases, 17 death cases (all from Hubei), and 393 suspected cases |
Uncertainty frame | With the information of the uncertainty of the disease, including the defining the unknown mechanism of the virus and the different opinions among experts | 0.86 | #cured patients returned positive after nucleic acid amplification testing# Experts are still figuring out why cured patients return positive result | |
Action frame | To announce governmental action to combat the disease, including important meeting, policy, inspection, and punishing officials who neglected their duties to prevent and control the disease | 0.84 | #Health Announcement# The CCP central committee has set up a specific group to fight against the disease | |
Reassurance frame | To encourage the public not worry and increase the confidence over governments’ solutions, including the preparation, medical experts’ contribution, the stories of gross-root units, the number of cures, and donation or encouragement from individuals and organizations | 0.87 | #Gross-roots Fight against the Disease# A group of voluntary medical workers is helping firms and corporations with reopening | |
Efficacy frame | To emphasize the specific solutions for individuals and organizations, including the interpretation of experts and guidance | 0.87 | #Pop Health Science# China Central Television’s anchors teach you how to select the proper facial masks | |
Technology frame | Known medical information and treatment breakthrough | 0.82 | #New Coronavirus # What is fecal–oral transmission? |