Table 1 Total number of websites, Facebook pages and reports analyzed for CAI and non-CAI food and beverage companies
| Â | Food and Beverage Company | Websites Analyzedn(%) | Facebook Pages Analyzedn(%) | Corporate Reports Analyzedn(%) | Total n(%) |
|---|---|---|---|---|---|
CAI Companies | Campbell Company of Canada | 1 (1.2) | 2 (2.3) | 0 (0) | 3 (1.7) |
Coca-Cola Canada Ltd. | 1 (1.2) | 1 (1.2) | 0 (0) | 2 (1.2) | |
Danone Canada Inc. | 3 (3.5) | 4 (4.7) | 0 (0) | 7 (4.1) | |
Ferrero Canada Ltd. | 4 (4.7) | 4 (4.7) | 0 (0) | 8 (4.6) | |
General Mills Canada Corporation | 3 (3.5) | 2 (2.3) | 0 (0) | 5 (2.9) | |
Hershey Canada Inc. | 2 (2.3) | 4 (4.7) | 0 (0) | 6 (3.5) | |
Kellogg’s Canada Inc. | 7 (8.2) | 5 (5.9) | 0 (0) | 12 (7.0) | |
Kraft Canada Inc. | 4 (4.7) | 5 (5.9) | 0 (0) | 9 (5.2) | |
Maple Leaf Foods | 6 (7.0) | 6 (7.0) | 1 (50.0) | 13 (7.6) | |
Mars Canada | 1 (1.2) | 2 (2.3) | 0 (0) | 3 (1.7) | |
McDonald’s Restaurants of Canada Limited | 1 (1.2) | 1 (1.2) | 0 (0) | 2 (1.2) | |
Mondelēz Canada | 2 (2.4) | 2 (3.4) | 0 (0) | 4 (2.3) | |
Nestlé | 8 (9.4) | 14 (16.5) | 0 (0) | 22 (12.8) | |
Parmalat Canada | 10 (11.8) | 7 (8.2) | 0 (0) | 17 (9.9) | |
Pepsico Canada | 17 (20.0) | 15 (17.6) | 0 (0) | 32 (18.6) | |
Post Foods Canada Corporation | 1 (1.2) | 1 (1.2) | 0 (0) | 2 (1.2) | |
Unilever Food Division | 5 (5.9) | 5 (5.9) | 0 (0) | 10 (5.8) | |
Weston Foods Canada | 9 (10.6) | 5 (5.9) | 1 (50.0) | 15 (8.7) | |
Total (100) | 85 (100) | 85 (100) | 2 (100) | 172 (100) | |
Non-CAI Companies | Agropur Co-Op | 15 (20.8) | 6 (13.0) | 1 (33.3) | 22 (18.1) |
Arla Foods Inc. | 3 (4.2) | 3 (6.5) | 0 (0) | 6 (5.0) | |
A&W Food Services of Canada Inc. | 1 (1.4) | 1 (2.2) | 0 (0) | 2 (1.7) | |
Burger King Corp. | 1 (1.4) | 1 (2.2) | 0 (0) | 2 (1.7) | |
Cara Operations LTD. | 11 (15.3) | 9 (19.5) | 1 (33.3) | 21 (17.3) | |
Con-Agra Foods Canada Inc. | 9 (12.5) | 5 (10.9) | 0 (0) | 14 (11.6) | |
Dairy Farmers of Canada | 6 (8.3) | 1 (2.2) | 1 (33.3) | 8 (6.6) | |
Dairy Queen Restaurant | 1 (1.4) | 1 (2.2) | 0 (0) | 2 (1.7) | |
Dare Foods | 1 (1.4) | 5 (10.9) | 0 (0) | 6 (5.0) | |
Darden Restaurants Inc. | 1 (1.4) | 0 (0) | 0 (0) | 1 (0.8) | |
Canada Dry Mott’s Inc. (Dr. Pepper Snapple Group) | 7 (9.7) | 5 (10.9) | 0 (0) | 12 (9.9) | |
Fromageries Bel Sa | 4 (5.5) | 1 (2.2) | 0 (0) | 5 (4.1) | |
Hormel Foods | 1 (1.4) | 1 (2.2) | 0 (0) | 2 (1.7) | |
Mccain Foods Canada 1 | 1 (1.4) | 1 (2.2) | 0 (0) | 2 (1.7) | |
Quizno’s Corp. | 1 (1.4) | 1 (2.2) | 0 (0) | 2 (1.7) | |
RedBull LTD | 1 (1.4) | 0 (0) | 0 (0) | 1 (0.8) | |
Storck International | 1 (1.4) | 0 (0) | 0 (0) | 1 (0.8) | |
Subway Canada | 1 (1.4) | 1 (2.2) | 0 (0) | 2 (1.7) | |
Tim Horton’s Canada | 1 (1.4) | 1 (2.2) | 0 (0) | 2 (1.7) | |
Wendy’s company (Triarc) | 1 (1.4) | 1 (2.2) | 0 (0) | 2 (1.7) | |
Yum! Brands Inc | 4 (5.5) | 2 (4.3) | 0 (0) | 6 (5.0) | |
Total (100) | 72 (100) | 46 (100) | 3 (100) | 121 (100) |