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Fig. 1 | BMC Public Health

Fig. 1

From: Using a theory-driven creative process to design a peri-urban on-site sanitation quality improvement intervention

Fig. 1

BCD Theory of Behavior Change and Design Process. The BCD design process works backwards from the desired change in the state of the world to find changes in behaviors, the brain/body, and the environment to be made through an intervention, which is then delivered and evaluated in reverse along the same theory of change. With Permission from Robert Aunger and Val Curtis from [28]

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