Table 4 Summary of FindHelpNowKY.org Development and Implementation Processes
| Â | Planning phase | Preparation phase | Delivery phase |
|---|---|---|---|
Recruit FindHelpNowKY.org Concept Development and Implementation Partners | - Identify state agency and organization partners - Meet with senior agency and organization officials to obtain website development buy-in - Obtain CDC NCIPC funding - Develop website formative, process, and outcome evaluation plan | - Provide regular website development updates to partners and request feedback - Partner approval of website design - Pilot test website with partners before website release - Obtain partner agreement on final website layout - Develop website performance metrics | - Promote and disseminate website to development and implementation partners - Obtain website feedback from partners - Collect and analyze website evaluation data |
Recruit SUD Treatment Facilities | - Develop criteria for SUD treatment facility listing on website - Develop persuasive argument to obtain SUD treatment facility buy-in - Hire SUD treatment facility recruitment staff | - Meet with DBHDID to obtain SUD treatment facility listings and DBHDID support for website - Develop talking points for SUD treatment facility meetings - Develop SUD treatment facility website application - Identify key contacts for each SUD treatment facility | - Personally meet with SUD treatment facilities - Collect and input SUD treatment facility applications into website |
Develop FindHelpNowKY.org Website | - Identify website stakeholders - Hire website developer - Develop concept vision for website layout - Develop requirements for core functionality, including subpages and analytics | - Design website prototype with adequate landing page appearance, GPS location of listed SUD treatment facilities, appropriate jargon, real-time availability measures, website use tracking, and analytics - Hardware testing of website prototype - Develop and pilot test website usability and focus group test questions - Develop glossary of terms | - Conduct website usability and focus group testing with 10 groups - Review usability and focus group testing results and revise website - Develop final website ready for implementation - Continually enhance user experience and functionality based on website use tracking and user feedback - Solicit feedback from SUD treatment facilities on treatment availability functionality |
Develop FindHelpNowKY.org Website Information Repository | - Identify website information repository audiences - Familiarize staff with SAMHSA, NIDA, CDC, Justice and Public Safety, and NIOSH SUD treatment and prevention information - Identify and meet with communications partner to develop SUD condensed target audience on-pagers | - Collate SUD information resources from SAMHSA, NIDA CDC, Justice and Public Safety, and NIOSH - Decide on SUD prevention and treatment information topics - Decide SUD prevention and treatment topics for comprehensive documents per audience type - Decide on topics for condensed SUD prevention treatment, and recovery one-pagers and develop one-pagers | - Populate information repository with documents targeted to audience type - Develop and populate information repository with 30 customized one-pagers at a 6th grade reading level |
Implement FindHelpNowKY.org | - Identify state recognized champion to promote website - Identification of website launch date based on website development, SUD treatment facility participation status, and partner availability - Identify conferences and meetings to promote website to health and safety professionals | - Coordinate press conference with Governor’s office - Develop press conference agenda with speakers - Register for in-state health and safety professional conferences to promote the website | - Ongoing monitoring, quality assurance, and evaluation of website functionality - Conduct press conference in collaboration with Governor Bevin, Commissioner for Public Health, Justice and Public Safety Cabinet secretary, and director of KIPRC - Promote website at 20 conferences in year of website release - statewide website promotional campaign |