Stages/Core components | Base building and mobilization | Leadership | Vision and frames | Alliances, partnerships, networks | Advocacy agenda and action strategy |
---|---|---|---|---|---|
Stage 1 - Emergence | Participation of both paid and volunteer leaders is developed in base-building organizations; Reflection time and assessment are built into the movement activities | Movement leaders and the roles they play emerge and are recognized within the movement; Leaders are supported to develop their skills, roles and visibility | A process for creating a shared analysis of the problem is developed; Movement organizations develop strategic plans with explicit movement goals | Alliance anchors increase organizations capacity; Capacity for collaboration is developed | Needed skills and organizational capacities are identified and developed |
Stage 2 - Coalescence | New leaders are recruited; New members and constituencies are recruited and the base is expanded | Collaborative leadership philosophy is widely adopted by movement leaders; Leaders of the movement are respected for their different roles and responsibilities within the movement | Movement leaders develop shared values, motivations, and interests; Movement values and priorities begin to gain salience outside of the movement | Number, breadth, and capacity of alliances are strengthened; Joint strategic planning and identification of priorities among anchor organizations occurs; Trust is built among alliance members | Identification of collective action goals; Collaborative fundraising and sharing of resources increases |
Stage 3 - Movement’s moment | Power and leadership of the movement are recognized by the community base; Movement experiences rapid recruitment and growth | Movement leaders are recognized by public institutions and political institutions | Public support of the meta-narrative increases; Political will for movement goals significantly increases | Movement organizations share resources; Movement builds relationships with other movements | Major initiatives advance and are implemented; Collective action reaches a peak |
Stage 4 - Maintenance, integration, consolidation | N/A | New generation of leadership emerges | Norms change and the vision becomes widely shared among public and political leaders | N/A | Movement’s priorities and advocacy agenda are widely accepted and continue to drive agendas of movement organizations |