Characteristic | N (%) |
---|---|
Age category | |
 18–24 | 447 (4.9) |
 25–34 | 1175 (12.9) |
 35–39 | 933 (10.2) |
 40–44 | 1384 (15.2) |
 45–54 | 1912 (21.0) |
 55–64 | 1891 (20.7) |
 65+ | 1375 (15.1) |
 Not reported | 455 |
Occupation | |
 Manual workers | 864 (9.7) |
 Office workers | 1636 (18.4) |
 Sales & services workers | 816 (9.2) |
 Professional, Science & Technology workers | 1637 (18.4) |
 Other (Homemaker/Student/Retired/Unemployed) | 3928 (44.2) |
 Not reported | 691 |
Income category | |
 $ 19.999 or less | 445 (5.9) |
 $ 20.000–39.999 | 1124 (14.9) |
 $ 40.000–59.999 | 1344 (17.8) |
 $ 60.000–79.999 | 1187 (15.7) |
 $ 80.000–99.999 | 1025 (13.6) |
 $ 100.000 or more | 2431 (32.2) |
 Not reported | 2016 |
Employment | |
 Employed (full-time or part-time) | 2256 (51.7) |
 Other (Homemaker/Student/Retired/Unemployed) | 2106 (48.3) |
 Not reported | 5210 |
Number of people in household, mean (SD) | 2.75 (1.49) |
 Range (Min-Max) | 1–13 |
 Not reported | 5132 |
Type of survey | |
 Phone-based | 4500 (47.0) |
 Web-based | 5072 (53.0) |
Sex | |
 Female | 5271 (55.1) |
Region | |
 Edmonton/Calgary (Urban) | 6417 (67.0) |
Language | |
 English/French (Native) | 4679 (92.7) |
 Not reported | 4526 |
Marital status | |
 Single | 1529 (16.2) |
 Married/common law union | 6430 (68.2) |
 Other (Divorced/Separated/Widowed) | 1473 (15.6) |
 Not reported | 140 |
Agree with ‘Stay Active’ | 6471 (67.6) |
 Not reported | 1 |
Exposed to campaign | 2409 (42.2) |
 Not reporteda | 3868 |
Education | |
 High School Diploma or Lower | 2557 (27.1) |
 College or Technical Training | 3719 (39.4) |
 University Education | 3168 (33.5) |
 Not reported | 128 |