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Table 5 Influence of individual characteristics on intention to adopt a resveratrol supplement, linear regression

From: Resveratrol food supplements: a survey on the role of individual consumer characteristics in predicting the attitudes and adoption intentions of US American and Danish respondents

Independent variables B t p B t p
  DK: US:
R2 = .322 (adjusted .301); R2 = .411 (adjusted .389);
F (12) = 15.685, p = .000 F (12) = 18.539, p = .000
Gender .235 1.489 .137 .070 .436 .663
Age .009 1.493 .136 .005 .767 .444
Education .216 1.446 .149 -.360 −2.194 .029
  R2 = .008 (.002), F(3) = 1.280 R2 = .012 (.004), F(3) = 1.447
BMI .013 .861 .390 .008 .637 .525
Reported fitness & health -.083 −1.188 .236 -.121 −1.508 .132
Health behaviour -.017 −1.468 .143 .007 .742 .459
  R2 = .025 (.018), F(3) = 3.437 R2 = .018 (.009), F(3) = 2.003
Health expectation .792 11.091 .000 .828 10.567 .000
Holistic health beliefs .057 .603 .547 -.130 −1.333 .183
CAM use .201 4.022 .000 .266 3.966 .000
  R2 = .283 (.278), F(3) = 59.150 R2 = .323 (.317), F(3) = 59.105
Natural product interest -.052 -.755 .451 -.025 -.311 .756
Food indulgence interest .127 2.044 .042 .348 5.135 .000
Mediterranean cuisine .009 .165 .869 -.067 −1.312 .191
  R2 = .018 (.012), F(3) = 2.796 R2 = .104 (.096), F(3) = 14.332
  1. Note: R2 and F values are given for each block of variables.