Skip to main content

Table 1 Monthly Quitline caller data and advertising expenditure for 24 months before and 12 months after the new national smokefree law

From: A new national smokefree law increased calls to a national quitline

Year

Month

Registered callers (N)

First NRT vouchers issued from the Quitline (N)

Quitline advertising expenditure ($NZ 000s)

Other smoking related advertising expenditure ($NZ 000s)

Print media in major NZ news-papers (N)

2002

December

1948

1069

2

13

36

2003

January

3436

1326

165

6

38

2003

February

3246

1610

307

37

34

2003

March

3389

1659

498

14

76

2003

April

3824

1656

198

23

44

2003

May

3555

1648

682

66

45

2003

June

3633

1603

330

39

34

2003

July

3686

1914

406

57

45

2003

August

3118

1494

781

0

62

2003

September

3022

1647

140

661

30

2003

October

2154

1098

98

574

54

2003

November

1783

900

7

1

37

2003

December

1353

751

0

0

52

2004

January

2592

1127

189

24

28

2004

February

2143

717

165

327

21

2004

March

3277

1672

161

0

31

2004

April

2585

1191

220

314

29

2004

May

3122

1161

128

759

29

2004

June

2772

1572

209

160

52

2004

July

2765

1292

223

383

25

2004

August

3115

1258

154

369

22

2004

September

2691

1329

0

414

30

2004

October

2549

1025

234

121

26

2004

November

2722

1698

140

591

57

2004

December*

2583

1642

1

209

115

2005

January

3130

1968

0

411

39

2005

February

2446

1181

45

367

45

2005

March

3306

1943

73

359

22

2005

April

2391

1539

0

522

52

2005

May

2263

1664

335

422

59

2005

June

1730

1095

160

225

32

2005

July

1948

1148

166

239

49

2005

August

2345

1473

156

281

41

2005

September

2329

1258

219

297

31

2005

October

2232

1162

177

0

38

2005

November

1840

965

0

0

29

  1. * Month that the new law came into force.