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Table 1 Final sample characteristics by wave of follow-up

From: The impact of televised tobacco control advertising content on campaign recall: Evidence from the International Tobacco Control (ITC) United Kingdom Survey

Variable

Wave

All waves

Category

4

5

6

7

(2005–2006)

(2006–2007)

(2007–2008)

(2008–2009)

Total

1077 (100)

960 (100)

981 (100)

914 (100)

3932 (100)

Campaign recall

     

Yes

957 (88.9)

788 (82.0)

791 (80.6)

733 (80.2)

3269 (83.1)

No

120 (11.1)

172 (17.9)

190 (19.4)

181 (19.8)

663 (16.9)

Age

 

18–24

46 (4.3)

40 (4.2)

48 (4.9)

43 (4.7)

177 (4.5)

25–39

290 (26.9)

262 (27.3)

258 (26.3)

220 (24.1)

1030 (26.2)

40–54

437 (40.6)

385 (40.1)

385 (39.2)

369 (40.4)

1576 (40.1)

55 +

304 (28.2)

273 (28.4)

290 (29.6)

282 (30.9)

1149 (29.2)

Gender

 

Female

601 (55.8)

552 (57.5)

553 (56.4)

521 (57.0)

2227 (56.6)

Male

476 (44.2)

408 (42.5)

428 (43.6)

393 (43.0)

1705 (43.4)

Level of Education

 

Low

376 (34.9)

325 (33.9)

287 (29.3)

252 (27.6)

1240 (31.5)

Middle

507 (47.1)

454 (47.3)

502 (51.2)

479 (52.4)

1942 (49.4)

High

194 (18.0)

181 (18.9)

192 (19.6)

183 (20.0)

750 (19.1)

Region of residence

 

North East

63 (5.8)

49 (5.1)

56 (5.7)

49 (5.4)

217 (5.5)

Yorkshire

118 (11.0)

98 (10.2)

92 (9.4)

73 (8.0)

381 (9.7)

East Midlands

101 (9.4)

82 (8.5)

90 (9.2)

94 (10.3)

367 (9.3)

Eastern

104 (9.7)

102 (10.6)

102 (10.4)

96 (10.5)

404 (10.3)

London

153 (14.2)

147 (15.3)

165 (16.8)

142 (15.5)

607 (15.4)

South East

189 (17.5)

161 (16.8)

158 (16.1)

155 (17.0)

663 (16.9)

South West

95 (8.8)

102 (10.6)

107 (10.9)

99 (10.8)

403 (10.2)

West Midlands

109 (10.1)

95 (9.9)

96 (9.8)

103 (11.3)

403 (12.2)

North West

145 (13.5)

124 (12.9)

115 (11.7)

103 (11.3)

487 (12.4)

Wave of recruitment

 

Wave 1 (2002–03)

653 (60.6)

437 (45.5)

316 (32.2)

221 (24.2)

1627 (41.4)

Wave 2 (2003–04)

86 (8.0)

52 (5.4)

38 (3.9)

28 (3.1)

204 (5.2)

Wave 3 (2004–05)

338 (31.4)

210 (20.9)

150 (15.3)

108 (11.8)

806 (20.5)

Wave 4 (2005–06)

N/A

261 (27.2)

168 (17.1)

108 (11.8)

537 (13.7)

Wave 5 (2006–07)

N/A

N/A

309 (31.5)

196 (21.4)

505 (12.8)

Wave 6 (2007–08)

N/A

N/A

N/A

253 (27.7)

253 (6.4)