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Table 3 Adjusted odds ratios with 95% percent confidence intervals1 for participants reporting seeing forms of tobacco promotion sometimes/often in the last month

From: Tobacco promotion 'below-the-line': Exposure among adolescents and young adults in NSW, Australia

  Events/festivals Brands/companynames/logos on internet People smoking in video games Cigarette pack displays exposure all stores
Predictor
(reference category)
OR 95%CI p 3 OR 95%CI p 3 OR 95%CI p 3 OR 95%CI p 2
Age 18-24 years (12-17) 0.68 (0.46,1.01) 0.055 0.46 (0.30,0.70) 0.000 0.90 (0.59,1.38) 0.626 0.61 (0.40,0.91) 0.016
Sex (Male) 1.32 (0.97,1.80) 0.078 1.23 (0.88,1.70) 0.219 0.28 (0.20,0.39) <.001 1.58 (1.17,2.13) 0.003
SES (not disadvantaged) 0.95 (0.68,1.32) 0.748 1.31 (0.92,1.85) 0.134 1.01 (0.71,1.44) 0.943 1.13 (0.82,1.56) 0.437
Disposable income (none)    0.354    0.298    0.976    0.947
<=$50 1.52 (0.79,2.91) 0.825 1.90 (0.87,4.11) 0.420 0.82 (0.43,1.56) 1.00 0.98 (0.5,1.90) 1.00
$50-$100 1.10 (0.52,2.33) 1.00 2.34 (1.01,5.42) 0.188 0.80 (0.38,1.68) 1.00 1.64 (0.78,3.45) 1.00
$100+ 1.05 (0.50,2.20) 1.00 1.72 (0.73,4.03) 0.848 0.80 (0.39,1.64) 1.00 1.60 (0.75,3.40) 1.00
Unknown 0.94 (0.32,2.75) 1.00 1.26 (0.37,4.32) 1.00 0.75 (0.23,2.46) 1.00 1.06 (0.38,2.99) 1.00
Ever smoked (never smoked) 0.85 (0.58,1.27) 0.435 0.64 (0.43,0.95) 0.027 0.83 (0.55,1.23) 0.345 1.27 (0.86,1.87) 0.232
Household smoking (none)    0.457    0.701    0.646    0.303
1 person 1.26 (0.86,1.85) 0.461 1.18 (0.8,1.75) 0.818 0.84 (0.55,1.26) 0.775 0.86 (0.59,1.25) 0.474
2+ people 0.99 (0.57,1.75) 1.00 1.01 (0.55,1.85) 1.00 0.85 (0.50,1.45) 1.00 0.66 (0.38,1.15) 1.00
Friends smoking (none)    0.015    0.079    0.055    0.161
1 friend 1.98 (1.28,3.04) 0.006 1.70 (1.09,2.66) 0.059 1.18 (0.74,1.88) 1.00 1.29 (0.85,1.97) 0.403
2 friends 1.04 (0.63,1.74) 1.00 1.50 (0.91,2.48) 0.340 1.90 (1.16,3.11) 0.031 1.26 (0.79,2.01) 0.459
3+ friends 1.28 (0.79,2.08) 0.953 1.52 (0.92,2.49) 0.302 1.58 (0.98,2.55) 0.187 0.95 (0.59,1.52) 0.101
Internet use (hours/day)   - - 1.06 (0.99,1.15) 0.11 1.08 (1.01,1.17) 0.030 - - -
  1. 1 Full results shown only for models that reached statistical significance. Analyses also included seeing promotions or advertisements in pubs/clubs/nightclubs or bars, seeing people smoking in movies, in TV shows and on the internet, but the overall models did not reach statistical significance (>.05)
  2. 2 High exposure for seeing cigarette pack displays defined as top quartile of scores for summed frequency of visit by frequency of seeing cigarette pack display across all store types
  3. 3 Significance values for overall test shown for multicategory variables (e.g., disposable income), and multiple contrasts reported with Bonferroni adjustment