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Table 3 Factors associated with any change in physical activity days or feeling judged from baseline 1 to post campaign among low-active women (n = 818)

From: Impact of the first year of the “This Girl Can” physical activity and sport mass media campaign in Australia

Variable

Change in PA days

Change in single item ‘feeling judged during exercise/sport’

Mean change score (SD)

+ 0.19 days (1.68)

-0.25 (2.52)

Any positive change

increased by ≥ 1 day (31.7%)

Reduced score by ≥ 1 unit (38.0%)

 Correlates of positive change

Adj ORs* (95%CI)

Adj ORs (95%CI)

Age 18–29

30–49

50+

1.0

0.89 (0.61–1.33)

0.57 (0.39–0.84)

1.0

0.75 (0.51–1.10)

0.59 (0.40–0.84)

Education: school

≥ Tertiary

1.0

1.19 (0.87–1.63)

1.0

0.95 (0.70–1.29)

Children No

Yes

1.0

0.87 (0.64–1.18)

1.0

0.99 (0.74–1.34)

Recall TCG-V No

Yes

1.0

0.98 (0.72–1.36)

1.0

0.83 (0.60–1.18)

  1. *Adjusted odds ratios, adjusted for all other variables