Fig. 2
From: Appealing dish names to nudge diners to more sustainable food choices: a quasi-experimental study
Percentage change of the food amount taken per plate relative to baseline for the basic (n = 28) and appealing (n = 30) names of plant-rich dishes. The food amount taken was estimated by dividing the total amount of food taken for each dish by the total plate count from that lunch period. The food amount taken was then normalized to the first presentation of that dish (which always had a basic name)