Table 3 Demographics of respondents
From: Nutritional quality and consumer health perception of online delivery food in the context of China
Group | Sample size (n) | Proportion (%) |
|---|---|---|
Gender | ||
 Male | 8381 | 41.02 |
 Female | 12,049 | 58.98 |
Age (year) | ||
 18–30 | 20,430 | 100.00 |
Place of residence | ||
 Cities and towns | 17,851 | 87.37 |
 Countryside | 1419 | 6.95 |
 rural–urban continuum | 1160 | 5.68 |
Education | ||
 Junior high school or lower | 659 | 3.23 |
 High school | 1170 | 5.73 |
 Junior college | 2091 | 10.23 |
 Bachelor’s degree | 9801 | 47.97 |
 Master’s degree or higher | 6709 | 32.84 |
Personal annual income (yuan) | ||
 < 30,000 | 7249 | 35.49 |
 30,000–50,000 | 2271 | 11.11 |
 50,000–100,000 | 3941 | 19.29 |
 100,000–150,000 | 3240 | 15.86 |
 > 150,000 | 3729 | 18.25 |
Occupation | ||
 Company employee | 6181 | 30.25 |
 Public institution employee | 2639 | 12.92 |
 Civil servant | 983 | 4.85 |
 Farmer | 245 | 1.22 |
 Self-employed/unemployed/retired | 3320 | 16.25 |
 Student/graduate student | 7050 | 34.51 |
Frequency of Purchasing OFD (per week) | ||
 1 time | 5192 | 25.42 |
 2 times | 3168 | 15.51 |
 3 times | 4935 | 24.16 |
 4 times or more | 4182 | 20.47 |
 never | 2953 | 14.45 |