# Table 2 Own- and cross-price elasticity estimates

ASB Juice Milk Tea
Full sample
ASB −0.944 (0.073)* 0.206 (0.055)* −1.807 (0.188)* 0.271 (0.054)*
Juice 1.533 (0.412)* −0.550 (0.385) − 0.130 (1.907) − 0.164 (0.315)
Milk − 0.339 (0.035)* − 0.001 (0.047) − 0.389 (0.064)* 0.208 (0.026)*
Tea 0.541 (0.107)* −0.041 (0.084) 2.250 (0.284)* −0.989 (0.116)*
Rural Sample
ASB −1.000 (0.128)* 0.166 (0.092)*** −2.008 (0.354)* 0.324 (0.099)*
Juice 2.013 (1.132)*** −0.486 (0.762) 0.904 (6.254) −0.293 (0.838)
Milk −0.391 (0.068)* 0.016 (0.098) −0.312 (0.123)** 0.255 (0.049)*
Tea 0.701 (0.215)* −0.050 (0.148) 2.902 (0.546)* −1.273 (0.217)*
Urban Sample
ASB −0.992 (0.094)* 0.200 (0.066)* −1.539 (0.231)* 0.239 (0.061)*
Juice 1.161 (0.387)* −0.581 (0.441) −0.556 (1.708) 0.039 (0.306)
Milk −0.351 (0.052)* − 0.019 (0.066) − 0.196 (0.085)** 0.191 (0.036)*
Tea 0.457 (0.116)* 0.016 (0.100) 1.631 (0.303)* −0.858 (0.106)*
1. The elasticity in row i, column j estimates the effect of a change in the price of good j on the quantity demanded of good i. Values in parentheses are the bootstrapped standard errors calculated by making 1000 draws from the second stage cluster-level regressions. Assuming the estimates follow a normal distribution, the coefficients with *, **, and *** imply levels of significance at 1, 5, and 10%, respectively 