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Table 2 Summary of hierarchical regression analysis for variables predicting attitude toward counterfeit medicine consumption (N = 427)

From: I (Don’t) want to consume counterfeit medicines: exploratory study on the antecedents of consumer attitudes toward counterfeit medicines

Model

Unstandardized Coefficients

Standardized Coefficients

t

Sig

B

S.E. B

β

1

(Constant)

40.777

5.786

 

7.048

.000

Age

-1.435

.417

-.165

-3.439

.001

F = 11.82

    

.001

R2 = .03

     

2

(Constant)

10.691

4.610

 

2.319

.021

Age

-.182

.238

-.021

-.766

.444

Knowledge

.350

.114

.087

3.070

.002

Subjective Norm

2.775

.447

.222

6.208

 < .001

Ethical Judgment

-.364

.543

-.023

-.670

.503

Risk Aversion

-1.792

.526

-.106

-3.406

 < .001

Perceived Benefit

3.035

.163

.609

18.676

 < .001

F = 162.30

    

 < .001

R2 = .70

    

 < .001

  1. For subjective norm, a high score implies a belief that friends and loved ones will approve of them consuming SFMs. A high score on ethical judgment implies a belief that counterfeit medicine sale and consumption is unethical