Skip to main content

Table 2 Paired responses at baseline and post-campaign

From: Evaluation of ‘Shisha No Thanks’ – a co-design social marketing campaign on the harms of waterpipe smoking

 

Baseline

Post-campaign

p-value

 

n

%

n

%

 

Have you seen, heard or read anything about harms of shisha smoking ( n =80)

    

p=0.003*

  Yes

36

45.0

54

67.5

 

  No or Don’t know

44

55.0

26

32.5

 

Shisha contains cancer-causing substances ( n =84)

    

p=0.13

  Strongly agree

36

42.9

47

56.0

 

  Somewhat agree

29

34.5

20

23.8

 

  Neutral / Don’t know

17

20.2

15

17.9

 

  Somewhat disagree

1

1.2

1

1.2

 

  Strongly disagree

1

1.2

1

1.2

 

What are the health effects of smoking shisha compared to cigarettes? ( n =81)

    

p=0.82

  Same or more harmful

55

67.9

53

65.4

 

  Less harmful or Don’t know

26

32.1

28

34.6

 

Smoking shisha can cause damage to your body ( n =85)

    

p=0.31

  Strongly agree

46

54.1

52

61.2

 

  Somewhat agree

28

32.9

23

27.1

 

  Neutral / Don’t know

9

10.6

9

10.6

 

  Somewhat disagree

2

2.4

1

1.2

 

  Strongly disagree

0

0.0

0

0.0

 

Have you thought about reducing the amount of shisha you smoke? ( n =92)

    

p=0.70

  Yes, [Within the next 30 days/ next 6 months/ completely stopping]

43

46.7

46

50.0

 

  No / Don’t know

49

53.3

46

50.0

 

Have you talked to someone about the harms of smoking shisha? ( n =70)

    

p=0.05

  Yes

44

62.9

34

48.6

 

  No / Don’t know

26

37.1

36

51.4

 

Do you know where to find information or support to help quit smoking shisha? ( n =80)

    

p=1.00

  Yes

18

22.5

18

22.5

 

  No / Don’t know

62

77.5

62

77.5