| Explicit (n = 17) | Implicit (n = 302) | ||
---|---|---|---|---|
Posts with BCT (n = 9; 52.9%) n (%) | Posts without BCT (n = 8; 47.1%) n (%) | Posts with BCT (n = 228; 75.5%) n (%) | Posts without BCT (n = 74; 24.5%) n (%) | |
Public Health Entity level | ||||
 Federal (n = 72) | 0 (0.0) | 6 (100.0) | 56 (84.8) | 10 (15.2) |
 Provincial/Territorial (n = 107) | 3 (75.0) | 1 (25.0) | 84 (81.6) | 19 (18.4) |
 Ontario Regional (n = 140) | 6 (85.7) | 1 (14.3) | 88 (66.2) | 45 (33.8) |
Social Media Platform | ||||
 Twitter (n = 116) | 4 (50.0) | 4 (50.0) | 85 (78.7) | 23 (21.3) |
 Facebook (n = 104) | 2 (33.3) | 4 (66.7) | 66 (67.3) | 32 (32.7) |
 Instagram (n = 84) | 1 (100.0) | 0 (0.0) | 65 (78.3) | 18 (21.7) |
 YouTube (n = 15) | 2 (100.0) | 0 (0.0) | 12 (92.3) | 1 (7.7) |