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Table 10 Reporting of balance assessment, dose-response analysis

From: Evaluation of a multimedia youth anti-smoking and girls’ empowerment campaign: SKY Girls Ghana

Specification

Variable

Sample

ATT

ATE

Mean treatment group

Mean control group

Std-difference

Mean treatment group

Mean control group

Std-difference

4 + components vs. unexposed

Cellphone access

Unweighted

0.68

0.62

0.12

0.68

0.62

0.12

Weighted

0.68

0.68

0.01

0.68

0.63

0.12

Daily access to media channels

Unweighted

0.69

0.65

0.06

0.69

0.65

0.06

Weighted

0.69

0.69

0.00

0.69

0.65

0.05

Monthly participation in social activities

Unweighted

2.66

2.58

0.06

2.66

2.58

0.06

Weighted

2.66

2.65

0.01

2.66

2.58

0.06

Use of social media during the last week

Unweighted

0.54

0.38

0.17

0.54

0.38

0.17

Weighted

0.54

0.51

0.03

0.54

0.38

0.18

Low wealth quintile

Unweighted

0.23

0.21

0.04

0.23

0.21

0.04

Weighted

0.23

0.23

0.00

0.23

0.21

0.04

Middle wealth quintile

Unweighted

0.19

0.19

−0.01

0.19

0.19

− 0.01

Weighted

0.19

0.19

0.00

0.19

0.19

−0.01

High wealth quintile

Unweighted

0.18

0.19

−0.05

0.18

0.19

−0.05

Weighted

0.18

0.17

0.00

0.17

0.19

−0.05

Highest wealth quintile

Unweighted

0.20

0.19

0.02

0.20

0.19

0.02

Weighted

0.20

0.20

0.00

0.20

0.19

0.03

Number of antismoking messages exposed to

Unweighted

1.46

1.24

0.16

1.46

1.24

0.16

Weighted

1.46

1.43

0.02

1.46

1.24

0.16

1–3 components vs. unexposed

Cellphone access

Unweighted

0.63

0.63

0.00

0.63

0.63

0.00

Weighted

0.62

0.63

0.00

0.63

0.63

0.01

Daily access to media channels

Unweighted

0.67

0.65

0.03

0.67

0.65

0.03

Weighted

0.68

0.67

0.00

0.65

0.65

0.00

Monthly participation in social activities

Unweighted

2.97

2.52

0.33

2.97

2.52

0.33

Weighted

2.97

2.99

−0.01

2.67

2.59

0.06

Use of social media during the last week

Unweighted

0.49

0.37

0.13

0.49

0.37

0.13

Weighted

0.49

0.50

0.00

0.41

0.39

0.02

Low wealth quintile

Unweighted

0.19

0.21

−0.06

0.19

0.21

− 0.06

Weighted

0.19

0.19

0.00

0.21

0.21

− 0.01

Middle wealth quintile

Unweighted

0.20

0.19

0.01

0.20

0.19

0.01

Weighted

0.20

0.20

0.00

0.19

0.19

0.00

High wealth quintile

Unweighted

0.17

0.20

−0.07

0.17

0.20

−0.07

Weighted

0.17

0.17

0.00

0.19

0.19

0.00

Highest wealth quintile

Unweighted

0.22

0.19

0.08

0.22

0.19

0.08

Weighted

0.22

0.22

0.00

0.20

0.19

0.01

Number of antismoking messages exposed to

Unweighted

1.37

1.23

0.10

1.37

1.23

0.10

Weighted

1.37

1.37

0.00

1.27

1.25

0.01

Unexposed but aware vs. unexposed

Cellphone access

Unweighted

0.70

0.62

0.17

0.70

0.62

0.17

Weighted

0.70

0.70

0.00

0.69

0.63

0.13

Daily access to media channels

Unweighted

0.80

0.64

0.21

0.80

0.64

0.21

Weighted

0.80

0.78

0.03

0.75

0.65

0.13

Monthly participation in social activities

Unweighted

3.40

2.52

0.65

3.40

2.52

0.65

Weighted

3.40

3.38

0.02

3.26

2.60

0.49

Use of social media during the last week

Unweighted

0.60

0.38

0.24

0.60

0.38

0.24

Weighted

0.60

0.58

0.02

0.55

0.38

0.18

Low wealth quintile

Unweighted

0.16

0.22

−0.16

0.16

0.22

−0.16

Weighted

0.16

0.16

0.00

0.16

0.20

−0.10

Middle wealth quintile

Unweighted

0.18

0.20

−0.04

0.18

0.20

−0.04

Weighted

0.18

0.18

0.00

0.19

0.20

−0.02

High wealth quintile

Unweighted

0.24

0.19

0.11

0.24

0.19

0.11

Weighted

0.24

0.23

0.01

0.23

0.19

0.08

Highest wealth quintile

Unweighted

0.25

0.19

0.15

0.25

0.19

0.15

Weighted

0.25

0.25

0.01

0.24

0.19

0.11

Number of antismoking messages exposed to

Unweighted

1.64

1.22

0.29

1.64

1.22

0.29

Weighted

1.64

1.60

0.03

1.50

1.25

0.18