Variable | adj. OR (95% CI) | P-value (LR test) |
---|---|---|
Gender [reference: woman] | 0.887 | |
Man | 1.03 (0.69, 1.52) | |
Age [reference: ≤ 20] | 0.696 | |
21–30 | 0.79 (0.41, 1.54) | |
31–45 | 0.77 (0.38, 1.56) | |
46–60 | 0.72 (0.35, 1.5) | |
> 60 | 1.17 (0.48, 2.91) | |
Religion [reference: Buddhism] | 0.040* | |
Islam | 0.21 (0.04, 1.11) | |
Other | 0.26 (0.04, 1.87) | |
SES index [reference: 0 (lowest SES)] | 0.103 | |
1 | 0.83 (0.32, 2.13) | |
2 | 0.71 (0.27, 1.84) | |
3 | 0.73 (0.28, 1.95) | |
4 (highest SES) | 0.89 (0.32, 2.49) | |
Occupation [reference: Public employee] | 0.038* | |
Business owner | 1.35 (0.64, 2.89) | |
Private employee | 1.27 (0.60, 2.69) | |
Worker in the informal sector | 2.47 (1.10, 5.54)* | |
Unemployed/retired | 2.36 (0.85, 6.59) | |
Student | 1.52 (0.55, 4.17) | |
Marital status [reference: Married] | 0.465 | |
Other | 1.16 (0.48, 2.79) | |
Single | 0.95 (0.63, 1.45) | |
Residence [reference: Rural area] | 0.265 | |
Urban area (outside Bangkok) | 1.31 (0.90, 1.89) | |
Bangkok | 1.14 (0.71, 1.85) | |
Drinking frequency prior to the campaign [reference: Weekly] | < 0.001* | |
Monthly | 2.85 (1.93, 4.19)* | |
Occasionally | 4.12 (2.70, 6.29)* | |
Type of beverages consumed prior to the campaign period | ||
Spirits [reference: No] | ||
Yes | 0.56 (0.40, 0.78)* | 0.001* |
Beer [reference: No] | ||
Yes | 1.10 (0.73, 1.66) | 0.644 |
Wine [reference: No] | ||
Yes | 0.50 (0.22, 1.15) | 0.102 |
Ready to drink (RTD) [reference: No] | ||
Yes | 1.59 (0.87, 2.91) | 0.131 |
Thai frappe cocktail [reference: No] | ||
Yes | 0.42 (0.18, 0.98)* | 0.042* |
Locally made alcohol [reference: No] | ||
Yes | 0.76 (0.47, 1.23) | 0.267 |
Perceived harm from alcohol [reference: Very harmful] | 0.002* | |
Little or no harm | 0.48 (0.29, 0.78)* | |
Exposure to campaign media [reference: No] | 0.001* | |
Yes, and forwarding the message to others | 1.68 (1.12, 2.54)* | |
Yes, but not forwarding the message to others | 0.89 (0.51, 1.55) | |
Making a public commitment [reference: No] | < 0.001* | |
Yes | 2.15 (1.34, 3.47)* | |
Not available | 1.03 (0.72,1.48) |