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Table 2 Advertisements Featuring Various Products and Total Product Counts, Unadjusted Percentages, NYC Community Marketing Study, 2015

From: Density of outdoor advertising of consumable products in NYC by neighborhood poverty level

Product Count Category

Total Adsa

Total Product Count

N

% of total

N

% of total

Overall

16,305

100.0%

50,673

100.0%

Non-Alcoholic Beverages

6294

38.6%

12,125

23.9%

Sugary Drinksb

4497

27.6%

8197

16.2%

Low Calorie Drinks

430

2.6%

644

1.3%

Water/Seltzer

321

2.0%

391

0.8%

Unsweetened Coffee

735

4.5%

944

1.9%

Other Drinks

863

5.3%

1472

2.9%

Unknown Drinks

252

1.5%

477

0.9%

Food

6814

41.8%

27,218

53.7%

Fast Food

590

3.6%

1397

2.8%

Fresh Produce

1480

9.1%

6970

13.8%

Sweets

1432

8.8%

4656

9.2%

Other Food

4756

29.2%

15,592

30.8%

Tobacco/ENDSc Products

1680

10.3%

3726

7.4%

Tobacco

1077

6.6%

1755

3.5%

ENDS

618

3.8%

1971

3.9%

Alcohol

3334

20.4%

7604

15.0%

  1. a Categories are not mutually exclusive; columns will not sum to 100%
  2. b Sugary drinks include coffee drinks and dairy-based drinks with added sugar
  3. c ENDS are electronic nicotine delivery systems