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Table 3 Step 3 F-tests and coefficients for the baseline linear regression models (number of activities tried and plan to try), logistic regression model (tried new activity), and multinomial logistic regression model (plan ongoing participation)

From: The short-term effects of a mass reach physical activity campaign: an evaluation using hierarchy of effects model and intention profiles

  Number of activities tried Number planning to try   Tried new activity (compared to no) Plan ongoing participation (compared to no)
Descriptives N = 7777,
M = 21.98
(SD = 28.52)
N = 7217,
M = 47.99
(SD = 48.88)
  Yes n = 4410,
No n = 3391
Yes n = 3697, No n = 1688, Not sure n = 2416
  F (4, 7789) = 23.17, p < .001; R2 = .037 F (4, 7789) = 43.42, p < .001; R2 = .076   Χ2 = 228.62 (df = 20), p < .001;
Nagelkerke R2 = .039
Χ2 = 367.95 (df = 40),
p < .001;
Nagelkerke R2 = .053
    Categorical predictor categories Yes Yes Not sure
Predictor Beta Beta Exp (B) Exp (B) Exp (B)
Age .013 −.201***   .991** 1.01** 1.00
Sex .068** .014 Prefer not to answer .888 0.414 1.172
   Female .853 0.827 0.951
   Male a
Education .014 −.055*** Prefer not to answer .992 1.970 1.767
   High school or less 1.096 1.558** 1.121
   Some college 1.211 1.199 1.174
   College/ university degree 1.038 1.082 1.031
   Postdegree a
Minority group −.024 .014 Visible minority 1.251 1.376 1.010
   New Canadian 1.674* 1.820* 1.162
   Indigenous .958 1.795 1.802
   Disability 1.616** 1.437 1.374
   No a
LTPA .054** .002 Very light or light .925 1.186 1.786**
   Moderate 1.190 1.640** 2.013**
   Active 1.012 1.408** 1.526**
   Very activea
Mentioned 150 Play List .044** .074**   1.52** 1.351** 1.151
Mentioned ‘getting active’ .060** .053**   1.410** 1.466** 1.357**
Importance .064** .058***   1.106** 1.113** 1.005
Affective attitudes .089** .125***   1.072** 1.038 1.045
Self-efficacy −.005 −.022   .994** .993*** .994*
Intentions −.006 .033   1.096*** 1.305*** 1.137**
  1. acomparison group; * p < .01, **p < .001
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