Table 3 Fitspiration content accessed and engagement activities
Participants, n (%) N = 180 | |
|---|---|
Type of fitspiration content | |
Personal trainers/athletes | 107 (59.4) |
Posts tagged with fitspiration or fitspo | 97 (53.9) |
Everyday people | 96 (53.3) |
Clean eating | 93 (51.7) |
Fitness challenges | 80 (44.4) |
Weight loss/body transformation | 76 (42.2) |
Body building/strength training | 66 (36.7) |
Diets | 48 (26.7) |
Celebrities | 45 (25.0) |
Models | 38 (21.1) |
Dieticians | 25 (13.9) |
Detox cleanses | 23 (12.8) |
Thinspiration | 14 (7.8) |
Other | 9 (5.0) |
Engagement activity | |
Passive observing activities: | |
Appears on newsfeed | 164 (91.1) |
Like/follow | 110 (61.1) |
Scroll through posts or images | 101 (56.1) |
Friends like/post/share | 83 (46.1) |
Visit related websites/pages/ profiles | 77 (42.8) |
Search hashtags | 47 (26.1) |
Other | 1 (0.6) |
Active contributing activities: | |
Tag friends in posts | 28 (15.6) |
Comment on posts | 27 (15.0) |
Post content | 24 (13.3) |
Share with friends | 23 (12.8) |
Participate in discussions | 22 (12.2) |
Maintain/moderate a page | 7 (3.9) |