A retrospective analysis of real-world use of the eaTracker® My Goals website by adults from Ontario and Alberta, Canada

Table 2 Types of ready-made goals set and tracked by My Goals feature users organized using the different ready-made goal categories

	Total number of goals set from the specified goal category ( % of all ready-made goals set)^a	Total number of users who had set a goal from the specified goal category ( % all users who set ready-made goals)^b	Total number of goals tracked from the specified goal category ( % of all goals tracked from the specified goal category)^c
Goal Category
Managing your weight	4,116 (33.1 %)	3,697 (56.4 %)	277 (6.8 %)
Getting active	1,634 (13.1 %)	1,527 (23.3 %)	131 (8.1 %)
Choosing more vegetables and fruit	1,622 (13.0 %)	1,555 (23.7 %)	104 (6.5 %)
Eating less fat, sugar, and sodium	1,380 (11.1 %)	1,306 (19.9 %)	86 (6.3 %)
Planning and preparing food	1,291 (10.4 %)	1,235 (18.8 %)	72 (5.7 %)
Eating a healthy breakfast	643 (5.2 %)	629 (9.6 %)	60 (9.4 %)
Getting more fibre	411 (3.3 %)	390 (5.9 %)	28 (6.9 %)
Eating a healthy dinner	295 (2.4 %)	287 (4.4 %)	17 (5.8 %)
Eating a healthy lunch	284 (2.3 %)	280 (4.3 %)	23 (8.2 %)
Choosing healthier beverages	254 (2.0 %)	247 (3.8 %)	22 (8.9 %)
Choosing healthier grain products	223 (1.8 %)	220 (3.4 %)	14 (6.4 %)
Choosing healthier meat and alternatives	215 (1.7 %)	199 (3.0 %)	13 (6.2 %)
Choosing healthier milk and alternatives	81 (0.7 %)	77 (1.2 %)	8 (10.3 %)

^an = 12,449 ready-made goals were set in total; n = 12,449 was the denominator used to calculate all percentages in this column
^bn = 6,560 users in total had set ready-made goals; n = 6,560 was the denominator used to calculate all percentages in this column
^cBecause the My Goals Tracker was only available to track goals at the start of the next week for ready-made goals, only goals that were active for ≥7 days were included as part of the denominator for the percentage of all goals tracked from the specified goal category

ISSN: 1471-2458