Skip to main content

Table 3 Raised awareness

From: A qualitative evaluation of a novel intervention using insight into tobacco industry tactics to prevent the uptake of smoking in school-aged children

a) Back at primary school I did about three lessons on it, but when we did this it gave a lot more detail showing you what not to do and what was in it, so we can see how dangerous it was. (School 1, M)
b) They only do it just to make money; they don’t really care if people die. (School 1, F)
c) I’ve learnt that they try and make different kind of flavoured cigarettes to get different people, like they made, they tried testing chocolate flavoured cigarettes to get like young kids to smoke. (School 2, F)
d) I didn’t want to smoke to start with…but now I know I definitely, definitely don’t want to smoke. (School 2, F)