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Table 5 Bi-directional Messaging

From: Exploring bi-directional and SMS messaging for communications between Public Health Agencies and their stakeholders: a qualitative study

A. Willingness reply to one- vs. two-way communications from a public health agency
  1- vs. 2-way depends on situation 2-way always best 1-way always best
CBOs (n = 8) 6 2 0
HCPs (n = 9)   1 1
Urban (n = 8) 6 1 1
Rural (n = 9) 7 2 0
Interview (n = 17) item only [missing, n = 0]
B. If a public health agency requests a reply, preferred way to respond**
  Email (N, %) Email + SMS (N, %) Email + phone (N, %) Email + phone + webform (N, %) Email + webform (N, %) Email + SMS + webform (N, %)
CBOs (n = 8) 4 (50.0 %) 0 (0) 0 (0) 3 (37.5 %) 1 (12.5 %) 0 (0)
HCPs (n = 27) 16 (59.3 %) 3 (11.1 %) 2 (7.4 %) 0 (0) 3 (11.1 %) 3 (11.1 %)
Urban (n = 26) 15 (57.7 %) 3 (11.5 %) 1 (3.9 %) 1 (3.9 %) 3 (11.5 %) 3 (11.5 %)
Rural (n = 9) 5 (55.6 %) 0 (0) 1 (11.1 %) 2 (22.2 %) 1 (11.1 %) 0 (0)
**Combined responses from interview (n = 16) and survey (n = 19) participants [missing, n = 2]
C. Concerns about bi-directional communications ‡‡,†
  Burden to reply HIPAA/privacy/security Unsure how info is used Info could be mis-understood Unsure info is useful Concern re who receives reply NO concerns
CBOs (n = 8) 0 2 0 0 1 8 0
HCPs (n = 21) 3 15 3 2 2 14 3
Urban (n = 20) 0 12 3 2 1 13 3
Rural (n = 9) 3 5 0 0 2 9 0
  1. ‡‡Combined responses from interview (n = 17) and survey (n = 12) participants [missing, n = 8]
  2. Multiple answers possible
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