Table 2 Content analysis of contact summary form (n = 30)

Overall quality of interviews

 a. Questions well answered, relevant information gathered (n = 19)

 b. Most relevant information gathered, respondent may have been reluctant to answer some questions (n = 8)

 c. Not all information there, may not be able to score (n = 3)

Completeness of information

 a. All information gathered without trouble (n = 19)

 b. Respondent was reluctant to give information on community climate and community knowledge of the issue (n = 7)

 c. Respondent was reluctant to give information on community knowledge of existing efforts, community climate and community knowledge of the issue (n = 2)

 d. Respondent was reluctant to give information on community climate (n = 2)

Salient, interesting, illuminating or important notes

 a. No other salient, interesting, illuminating or important notes (n = 23)

 b. Respondent did not want to use the term childhood obesity, instead referred to physical activity and healthy eating habits of children in the suburb (n = 4)

 c. Low level of readiness in the suburb resulted in a shorter interview (n = 3)