RE-AIM dimension | Definition | Data source | Evaluation |
---|---|---|---|
Reach | Percent and characteristics of individuals reached by an intervention | Customer surveys | Descriptive statistics of post-test customer awareness, logo recognition, and assessment of materials (understandable, appealing, helpful) |
Effectiveness | |||
• Environment (nutrition environment) | Changes in nutrition environment scores attributable to intervention | NEMS data | Paired t-tests of pre/post nutritional environment scores stratified by community |
• Individual (customer and owner behaviors and theoretical mediators) | Changes in customer behaviors and attitudes attributable to intervention | Customer surveys 1-month and 10-months after the intervention | Adjusted multiple regression models of customer satisfaction and choices |
Adoption | Percent and characteristics of outlets of settings that agreed to participate | Program records | Descriptive statistics of managers approached that agreed to participate in the intervention |
Implementation | Extent to which intervention is implemented as planned | Direct observation after 5-month intervention period | Descriptive analysis of strategy implementation by food outlet and by strategy |
Maintenance | Extent to which intervention is likely to be sustained over time | Direct observation after 10-month intervention period | Descriptive analysis of strategy implementation |
Owner surveys | Descriptive analyses of manager interest in continued participation at post-test |