Table 4 Effect of different warning labels and endorsements on positive attitudes towards alternative tobacco products
Moist snuff | Snus | E-cigarettes | |||||||
|---|---|---|---|---|---|---|---|---|---|
Pretest | Posttest | d | Pretest | Posttest | d | Pretest | Posttest | d | |
Current WL | 1.90 | 1.88 | -0.02 | 1.93 | 2.02 | 0.07 | 3.06 | 2.67 | -0.28* |
Graphic WL | 1.77 | 1.74 | -0.03 | 1.84 | 1.85 | 0.00 | 3.48 | 3.02 | -0.26* |
“Lower risks” | 1.76 | 1.72 | -0.04 | 2.05 | 2.03 | -0.03 | 3.68 | 3.56 | -0.09 |
“FDA Approved” | 1.75 | 1.60 | -0.18 | 1.87 | 2.04 | 0.12 | 3.44 | 3.14 | -0.20 |
No Label | 1.45 | 1.51 | 0.09 | 1.72 | 1.76 | 0.03 | 3.39 | 3.11 | -0.15 |
Control Advertisement | 1.67 | 1.69 | 0.01 | 1.88 | 1.83 | -0.03 | 3.78 | 3.69 | -0.07 |