TY - JOUR AU - Skouteris, Helen AU - Edwards, Susan AU - Rutherford, Leonie AU - Cutter-MacKenzie, Amy AU - Huang, Terry AU - O’Connor, Amanda PY - 2014 DA - 2014/06/03 TI - Promoting healthy eating, active play and sustainability consciousness in early childhood curricula, addressing the Ben10™ problem: a randomised control trial JO - BMC Public Health SP - 548 VL - 14 IS - 1 AB - This paper details the research protocol for a study funded by the Australian Research Council. An integrated approach towards helping young children respond to the significant pressures of ‘360 degree marketing’ on their food choices, levels of active play, and sustainability consciousness via the early childhood curriculum is lacking. The overall goal of this study is to evaluate the efficacy of curriculum interventions that educators design when using a pedagogical communication strategy on children’s knowledge about healthy eating, active play and the sustainability consequences of their toy food and toy selections. SN - 1471-2458 UR - https://doi.org/10.1186/1471-2458-14-548 DO - 10.1186/1471-2458-14-548 ID - Skouteris2014 ER -