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Table 5 Results of two logistic models of health-related information predicting nutritional value (n = 128)

From: Health-related on-pack communication and nutritional value of ready-to-eat breakfast cereals evaluated against five nutrient profiling schemes

  1. Model: OFCOM score <4 2. Model:
At least one nutrient profile met
  ORa (95% CI)b pc ORa (95% CI)b pc
Children cereal 0.002 (0.00-0.10) 0.002 0.126 (0.05-0.35) 0.000
yes       
Healthy ingredient in product name 6.819 (0.48-97.52) 0.157 0.805 (0.27-2.42) 0.699
yes       
Whole grain claim 1.170 (0.23-5.94) 0.850 4.282 (1.47-12.52) 0.008
yes       
Health and/or nutrition claim 0.647 (0.11-3.75) 0.627 2.092 (0.73-5.99) 0.169
yes       
Clean labelling 55.881 (3.89-802.13) 0.003 4.756 (1.06-21.27) 0.041
yes       
Organic 61.505 (4.09-923.29) 0.003 4.270 (0.89-20.45) 0.069
yes       
_cons 0.044 (0.00-0.42) 0.007 0.407 (0.15-1.14) 0.087
  1. a)OR = Odds Ratio b)CI = Confidence Interval c)Probability.