Table 2 Content and sequence of each of the Components in the Preventive Program
Nutrition | Media Literacy |
|---|---|
First session | Third session |
1. Eating and nutrition1 | 1. Feminine beauty ideal1 |
• Balanced eating concept | • Beauty throughout history |
• Concepts of eating and nutrition | • Recent changes in the criteria of beauty |
• Nutrients | • Beauty in different cultures |
• Food pyramid and foods | • Thinness in Western culture today |
• The importance of water | Fourth and Fifth sessions |
2. The feminine beauty ideal in the media1 | |
• Analysis of advertising messages and transmission of values | |
• What advertising hides from us | |
• The comparison trap | |
• Introduction of the first activity | |
Sixth session | |
3. Activity 1: advertising analysis | |
• Guided critical analysis of an advertisement | |
• Responding to a 10-question media literacy-based script | |
Second session | Seventh session |
• Analysis of menus (one balanced and three unbalanced) | 4. How to deal with media messages1 |
• Groups complete and discuss the work done in Activity 1 | |
• “You can do something”: How to develop active attitudes and behavior | |
• Introduction of the second activity | |
Eighth session | |
5. Activity 2: complaint letters to the media | |
• Preparing and writing a complaint letter | |
• Giving the letter to one’s tutor2 | |
Booster session | |
• Summary of the main ideas transmitted in the Media Literacy component | |
• Looking back at Activity 2: complaint letters to the media | |
• Summary of the procedure for sending the letters and the main results: | |
■ Number of companies to which letters were sent | |
■ Most widely denounced advertisements | |
■ Number of responses from the companies | |
■ Summary of the main ideas reported | |
■ Summary of the main ideas contained in the companies’ response letters | |
■ An answer model: Response letter from Philips | |