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Table 2 ACSM campaign awareness by demographic profile ( N = 2,312)

From: Evaluating the efficacy of tuberculosis Advocacy, Communication and Social Mobilization (ACSM) activities in Pakistan: a cross-sectional study

 

ACSM campaign awareness

AwareMedia&Community

AwareMedia

UnwareMedia&Community

χ 2

 

n

%

N

%

n

%

Location

      

21.31***

 Urban

116

58.3

389

55.9

661

46.6

 

 Rural

83

41.7

307

44.1

756

53.4

 

Gender

      

2.79

 Male

89

44.7

340

48.9

719

50.7

 

 Female

110

55.3

356

51.1

698

49.3

 

Literacy

      

78.39***

 Literate

152

76.4

528

75.9

821

57.9

 

 Illiterate

47

23.6

168

24.1

596

42.1

 
  1. *** p < .001.
  2. Underlined percentages indicate adjusted standardized residual ≤ −1.96; Bolded percentages indicate adjusted standardized residual ≥ 1.96.
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BMC Public Health

ISSN: 1471-2458

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