Table 3 Association of number of absolute unique visitors with other key performance indicators
Performance indicators | Absolute unique visitors | ||||
|---|---|---|---|---|---|
α | B | R | t | p-value | |
Bounce rate | 50.132 | −0.008 | 0.505 | −2.337 | 0.033 |
Page view per visit | 5.200 | 0.000 | 0.063 | 0.252 | 0.804 |
Avg. time on site | 7.071 | −0.001 | 0.585 | −2.889 | 0.011 |
Search engine | 25.192 | 0.014 | 0.840 | 6.196 | 0.000 |