Table 2 Bivariate associations between demographic characteristics, alcohol marketing, and drunkenness among participants in the Philippine GSHS Study
Demographic characteristics | Current alcohol use | Drunkenness | ||
|---|---|---|---|---|
% | OR (95% CI) | % | OR (95% CI) | |
Sex | ||||
Boys | 28.74 | 1.86 (1.51–2.28) | 24.84 | 1.66 (1.33–2.08) |
Girls | 17.85 | 1.00 | 16.58 | 1.00 |
Age | ||||
<=13 | 14.30 | 0.30 (0.18–0.48) | 9.27 | 0.19 (0.13–0.29) |
14 | 15.53 | 0.33 (0.23–0.47) | 13.47 | 0.29 (0.22–0.38) |
15 | 25.69 | 0.61 (0.47–0.80) | 23.51 | 0.58 (0.46–0.73) |
> = 16 | 36.01 | 1.00 | 34.74 | 1.00 |
Alcohol marketing | ||||
Public Ads | 34.58 | 1.34 (0.97–1.84) | 36.49 | 1.71 (1.27–2.30) |
Actors | 29.10 | 1.48 (1.17–1.87) | 24.17 | 1.25 (1.05–1.49) |
Brand name | 29.62 | 1.52 (1.26–1.84) | 27.06 | 1.53 (1.25–1.88) |
Billboards | 26.71 | 1.32 (1.09–1.59) | 22.85 | 1.21 (1.09–1.36) |
Newspaper/Magazines | 25.52 | 1.19 (0.95–1.50) | 23.63 | 1.26 (0.99–1.60) |
Provided free alcohol | 37.18 | 2.22 (1.57–3.13) | 33.44 | 2.17 (1.47–3.22) |
Own gift with brand logo | 33.05 | 1.86 (1.53–2.27) | 25.46 | 1.43 (1.23–1.67) |