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Table 2 Bivariate associations between demographic characteristics, alcohol marketing, and drunkenness among participants in the Philippine GSHS Study

From: Alcohol marketing and drunkenness among students in the Philippines: findings from the nationally representative Global School-based Student Health Survey

Demographic characteristics Current alcohol use Drunkenness
% OR (95% CI) % OR (95% CI)
Sex     
Boys 28.74 1.86 (1.51–2.28) 24.84 1.66 (1.33–2.08)
Girls 17.85 1.00 16.58 1.00
Age     
<=13 14.30 0.30 (0.18–0.48) 9.27 0.19 (0.13–0.29)
14 15.53 0.33 (0.23–0.47) 13.47 0.29 (0.22–0.38)
15 25.69 0.61 (0.47–0.80) 23.51 0.58 (0.46–0.73)
> = 16 36.01 1.00 34.74 1.00
Alcohol marketing     
Public Ads 34.58 1.34 (0.97–1.84) 36.49 1.71 (1.27–2.30)
Actors 29.10 1.48 (1.17–1.87) 24.17 1.25 (1.05–1.49)
Brand name 29.62 1.52 (1.26–1.84) 27.06 1.53 (1.25–1.88)
Billboards 26.71 1.32 (1.09–1.59) 22.85 1.21 (1.09–1.36)
Newspaper/Magazines 25.52 1.19 (0.95–1.50) 23.63 1.26 (0.99–1.60)
Provided free alcohol 37.18 2.22 (1.57–3.13) 33.44 2.17 (1.47–3.22)
Own gift with brand logo 33.05 1.86 (1.53–2.27) 25.46 1.43 (1.23–1.67)
  1. OR = Odd Ratios; Significant Odd Ratios are presented in bold face.