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Table 4 Amount of quotes given about aspects of the general and intervention-specific beliefs in the eight interviews (I) and the four focus groups (FG)

From: Understanding consumer acceptance of intervention strategies for healthy food choices: a qualitative study

  Part 2 acceptability Part 3 effectiveness Part 4 fairness Part 5 acceptability 2
  I FG I FG I FG I FG
1. General beliefs regarding obesity         
1.1 Responsibility for food choice 7 9 4 4 0 11 3 6
1.2 Problem awareness 8 14 0 2 3 10 1 2
2. Perceived effectiveness of interventions         
2.1 Perceived personal effectiveness & 8 14 0 2 3 10 1 2
Perceived societal effectiveness 13 13 25 21 7 9 0 0
2.2 Effectiveness other domains 6 5 8 4 3 5 1 1
2.3 Accessibility of low-calorie products 7 10 2 5 1 9 0 0
2.4 Healthiness of low-calorie products 4 13 2 8 4 5 0 0
2.5 Identifiability low-calorie products 8 12 4 19 5 2 0 0
2.6 Combinations of interventions 7 10 4 3 4 2 0 1
3. Perceived fairness of interventions         
3.1 Encouragement vs. discouragement 11 11 0 3 5 11 0 0
3.2 Societal fairness 5 12 0 2 4 6 0 3
3.3 Effects on consumer groups 5 14 4 3 2 2 2 2
3.4 Effects on food industry 3 8 2 2 1 2 1 0
3.5 Fairness of disseminated information 24 23 5 17 5 4 0 5
3.6 Liberty, autonomy, and privacy 5 6 1 8 11 23 4 2
Source 8 16 8 11 5 5 0 2
Location 22 13 6 10 5 14 0 5