Variable
|
Slope (B)
|
95%CIs
|
P
|
---|
Months
|
January
|
−31.22
|
−44.88
|
−17.56
|
<0.001
|
|
February
|
13.64
|
−0.69
|
27.98
|
0.062
|
|
March
|
6.14
|
−7.76
|
20.03
|
0.387
|
|
April
|
41.02
|
27.18
|
54.86
|
<0.001
|
|
May
|
52.44
|
38.61
|
66.27
|
<0.001
|
|
June
|
46.99
|
33.04
|
60.93
|
<0.001
|
|
July
|
51.03
|
37.35
|
64.70
|
<0.001
|
|
August
|
59.88
|
45.53
|
74.24
|
<0.001
|
|
September
|
36.54
|
22.75
|
50.32
|
<0.001
|
|
October
|
31.11
|
17.32
|
44.90
|
<0.001
|
|
November
|
6.43
|
−7.47
|
20.34
|
0.365
|
|
December (Ref)
| | | | |
Weekends &
|
Fri-Sat
|
303.13
|
296.84
|
309.42
|
<0.001
|
Holidays
|
Bank Holiday Eves Sun-Thur
|
242.74
|
221.55
|
263.94
|
<0.001
|
|
New Year’s Eve Sun-Thur
|
970.35
|
904.72
|
1035.98
|
<0.001
|
|
Bank Holiday Eves Fri-Sat
|
275.85
|
183.57
|
368.13
|
<0.001
|
|
New Year’s Eve Fri-Sat
|
1107.85
|
1015.57
|
1200.13
|
<0.001
|
|
Sun-Thur (Ref)
| | | | |
iSporting
|
FA Cup final
|
53.62
|
−0.45
|
107.68
|
0.052
|
Events
|
Six Nations Rugby
|
7.65
|
−18.41
|
33.72
|
0.565
|
|
World Cup Football England
|
298.05
|
251.10
|
344.99
|
<0.001
|
|
Olympics
|
−38.07
|
−62.70
|
−13.44
|
0.002
|
|
UEFA Champions final
|
32.03
|
−21.86
|
85.92
|
0.244
|
iCelebrations
|
St Patrick's day
|
65.38
|
11.49
|
119.26
|
0.017
|
|
Halloween
|
191.99
|
138.10
|
245.88
|
<0.001
|
|
Valentine's day
|
−12.61
|
−68.61
|
43.40
|
0.659
|
|
Guy Fawkes night
|
96.37
|
42.50
|
150.24
|
<0.001
|
|
St George's day
|
7.45
|
−46.43
|
61.33
|
0.786
|
-
i Sporting events and celebrations are all entered into the generalised linear model as separate binary variables. Reference categories have been omitted. Data cover the time period 31st March 2008 to 30th March 2011 (see Methods). 95%CI = 95% confidence intervals. Full details of calendar events, sporting events and celebrations are given in Table 1.