The publics' understanding of daily caloric recommendations and their perceptions of calorie posting in chain restaurants

Table 4 American perceptions of posting caloric information in chain restaurants

	Calorie posting in the menu board next to the price would encourage you to...			Feel guilty for picking a higher calorie food if calories were posted		In a chain restaurant with calories posted on the menu alongside price, more likely to pay attention to...
	Select a higher calorie food	Select a lower calorie food	Not influence purchase	Yes	No	Price	Calories	Both Equally
Total	2	60	38	40	60	44	47	9
Gender
Female	0	72	27	49	51	35	58	7
Male	4	48	48	32	68	53	38	10
P-value	< 0.001			0.001		< 0.001
Race
White	1	59	40	38	62	45	46	9
Black	5	62	33	40	60	36	53	10
Hispanic	1	63	36	43	57	47	51	3
P-value	0.027			0.735		0.250
Age, y
18-44	4	54	42	43	57	48	45	6
45-64	0	65	35	37	63	41	49	10
65+	1	63	35	39	61	39	49	12
P-value	0.026			0.335		0.359
Education
Less than high school	4	27	69	25	75	60	36	5
High school diploma	1	66	33	45	55	49	44	8
More than high school	3	65	33	42	58	38	52	10
P-value	< 0.001			0.044		0.089
BMI category
Healthy weight	3	57	40	38	62	43	48	9
Overweight	3	59	38	43	57	43	51	6
Obese	1	60	40	38	62	47	42	11
	0.832			0.630		0.573

Notes: Numbers may not add up to 100% because of rounding. Data are weighted to be representative of the national population. P-values for chi-squared tests were calculated among demographic and bodyweight categories. Sample sizes vary across categories because of missing data.

ISSN: 1471-2458