The virtual supermarket: An innovative research tool to study consumer food purchasing behaviour

BMC Public Health

Table 2 Participant characteristics Pilot Study (n = 66)

Variable		n
Gender	Female	49
	Male	17
Ethnicity	Dutch	60
	Other	6
Education level¹	Low	15
	Medium	24
	High	27
Employment status	Employed	39
	Retired	11
	Other	16
Level of responsibility for groceries in real life	Totally responsible	40
	Largely responsible	10
	Shared responsibility with partner	9
	Partially responsible	4
	Not responsible	3
Weekly budget for groceries in real life (€)	0-40	6
	40-80	31
	80-120	23
	≥ 120	6

¹ Education level: low = primary school or lower secondary level; medium = higher secondary or intermediate vocational level; high = higher vocational or university level.

ISSN: 1471-2458